📣New Theaters Announced | 500+ Screens for "The Man in the White Van"
THE MAN IN THE WHITE VAN hits theaters THIS FRIDAY December 13th, and as of the latest count (just updated last night), we’re set to release on over 500 screens around the country!
The most important thing any of us as shareholders can do is help spread the word, and get as many people out to the theater as soon as the film opens. To make that as easy as possible, we're offering discounted tickets for Legion M'ers, as well as all your friends, family and colleagues.
GET LEGION M DISCOUNTED TICKETS
Feel free to share this deal -- then round up all your movie lovin' friends and hit the theater this weekend!
WHY OPENING WEEKEND MATTERS
The single most important time in the release cycle of a film is opening weekend. Here's why:
(1) Every Monday morning, theater managers across America have to decide what movies they will play the following weekend. Their job is to program their screens with films that will sell as many tickets as possible. To do this, they look at the previous weekend's box office data -- from their theater as well as all their competitors' -- to determine which movies get on screen...and which don't.
If you do well your first weekend, you increase your chances of getting a second. And hopefully a third. And so on. Put short, the amount of money you earn opening weekend can have a huge influence on the total amount of box office your movie makes.
Which leads to the second reason…
(2) In addition to theatrical box office, movies make money from a variety of other sources -- streaming, VOD, airlines, international sales, etc. However, the money earned from other sources is often tied to box office performance. The better your movie does in theaters, the more valuable it is to the market of film buyers, and the more money you can make over the lifetime of the movie.
Bottom line:
As a Legion M investors, the single biggest thing we can do to help Legion M succeed (and increase the value of our stock!) is get as many people as possible out to see our movies OPENING WEEKEND.
So check your local listings for showtimes (tickets should be on sale by Wed or Thursday -- in the meantime you can check our theater list here), round up all your movie lovin' friends, and head out to watch THE MAN IN THE WHITE VAN when it opens this weekend!
Be sure to post pics and tag @legionmofficial @whitevanmovie #TheManInTheWhiteVan so we can share in the fun!
Onward and Upward!